AIoT Business Viewpoint

Business Viewpoint

The Business Viewpoint of the AIoT Product/Solution Design is building on the different artifacts created for the Business Model. As part of the design process, the business model can be refined, e.g. through additional market research. In particular, the detailed design should include KPIs, quantitative planning, and a milestone-based timeline.

Business Model

The business model usually is the starting point of the product / solution design. The business model should describe the rationale of how the organization creates, delivers, and captures value by utilizing AIoT. The business model design section provides a good description of how to identify, document and validate AIoT-enabled business models. A number of different templates are provided, of which the business model canvas is the most important one. The business model canvas should include a summary of the AIoT-enabled value proposition, the key customer segments to be addressed, the way how customer relationships are build and the channels though which customers are serviced. Furthermore, it should provide a summary of the key activities, resources and partners required to to deliver on the value proposition. Finally, a high-level summary of the business case should be provided, include cost and revenue structure.

The fictitious ACME:Vac business model assumes that AI and IoT are used to enable a high-end vacuum cleaning robot, which will be offered as a premium product. AI will not only be used for robot control and automation, but also for product performance analysis, as well as analysis of the customer behaviour. This intelligence will be used to optimize the customer experience, create customer loyalty, and identify up-selling opportunities.

KPIs

Quantitative Planning

Milestones / Timeline